mySalesman is a lead qualification tool built specifically for the fencing industry. The platform integrates directly with a contractor’s website, allowing homeowners to map their property and receive an instant budget estimate at any time of day. The goal is to set realistic price expectations early, planting a seed of what a project will cost before a salesperson ever schedules a visit.
Empire Fence CEO Matt Warner shares how mySalesman evolved from an idea into an “innovation machine” through a partnership focused on iterative discovery. He discusses how it was necessary to refine the product, his team’s approach to selling, and the mindset required to guide this growth.