Artificial intelligence could be integral to how we design modern work across industries. Brian Zimmer, Co-Owner and Chief Strategy Officer at Don’t Panic Labs, challenges Nebraska leaders to see artificial intelligence as an opportunity. Rather than using AI only to automate routine tasks, he encourages leaders to think bigger: How could AI eliminate the most frustrating parts of an employee’s day? How could AI unlock untapped opportunities or open up whole new industries? By designing AI systems around human needs like autonomy, mastery, and purpose, Nebraska businesses can strengthen employee engagement while making work more meaningful. Zimmer also highlights Nebraska’s opportunity to lead by applying AI to the state’s existing strengths in agriculture, healthcare, and manufacturing.